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Business Research Management - Sport Management  

How to conduct business research part 3.
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Individual eBooks on EBSCOhost

MajorLeague

Major League Baseball Organizations: Team Performances and Financial Consequences

Description: The book discusses historical and financial information about the 30 major league franchises. Each chapter contains two core themes—Team Performances and Franchise Business.

NatFoot

National Football League Franchises: Team Performances, Financial Consequences

Description: The National Football League (NFL) is the most influential, popular, and prosperous professional sports league in America. As such this book focuses on the development and maturity of the organization and its members, but most importantly, how each of them performed in seasons and postseasons and then to what extent they have succeeded as a business enterprise despite competition for market share from other types of entertainment.

 

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Individual eBooks

  Encyclopedia of Sports Management and Marketing by  Mark Dodds and Linda E. Sawyne  

Encyclopedia of Sports Management and Marketing by  Mark Dodds and Linda E. Sawyne


Description: This four-volume set introduces, on the management side, principles and procedures of economics, budgeting and finance; leadership; governance; communication; business law and ethics; and human resources practices; all in the sports context. On the marketing side this reference resource explores two broad streams: marketing of sport and of sport-related products (promoting a particular team or selling team- and sport-related merchandise, for example), and using sports as a platform for marketing non-sports products, such as celebrity endorsements of a particular brand of watch or the corporate sponsorship of a tennis tournament. Together, these four volumes offer a comprehensive and authoritative overview of the state of sports management and marketing today, providing an invaluable print or online resource for student researchers

SPMM  

Sports Event Management : The Caribbean Experience by Leslie-Ann Jordan


Description: Exploring sports event management from a Caribbean, small island developing state perspective, this volume uses the events of the recently held Cricket World Cup 2007 (CWC 2007) as a launching pad for identifying best practices and the way forward. The CWC 2007 was the first time in any sport, a World Cup was staged in nine independent countries. None of the Caribbean territories hosting a match has a population larger than Jamaica's 3.4 million; most have less than a quarter of a million people; economies are small and infrastructure limited. The hosting of this event produced significant lessons that the region and the world can learn from concerning sports event management.

 Sports Tournament Organizer - Business Plans Handbook (GVRL)  

Sports Tournament Organizer

Ed. Lynn M. Pearce. Vol. 12. Detroit: Gale, 2007. p163-205.  COPYRIGHT 2007 Gale, Cengage Learning  Brett Bachelier , Mark Chase and Justin Renshaw.

SCRAMBLE SPORTS TOURNAMENT SERIES p. 163. 

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